Our mission



Our mission is to help women who struggle with their health and weight achieve their food and exercise goals so they can love the woman they see in the mirror.

We are part of a movement to redefine how we get healthy. We have a NEW attitude, NEW goals, and are working towards a NEW life.

We don’t follow restrictive diets, starve ourselves, and sacrifice our mental health for our physical health. We don’t believe in shame and guilt based on our food choices. We do not deny ourselves.

We are sick and tired of hating ourselves healthy.

We believe in a balanced approach health and weight management that builds our self-esteem and is based on a foundation of love for ourselves and for others. We eat without justifying our choices and we focus on getting stronger physically and mentally.

Diet Culture is wrong. We have been dieting for decades and we are getting bigger and unhealthier.

Our doctors are wrong when they tell us to “just eat less” without giving us the tools or the foundation to make lasting change.

That celebrity pushing the latest weight loss miracle product is wrong. They are getting paid to sell us hope in a bottle.

Hope will not get us where we want to go.

We have stopped listening to all the noise out there and we are doing something NEW.

Same game. NEW rules. This time, we are Loving Ourselves Healthy.

We are a N.E.W. tribe.

We put in the work. We push ourselves. We get it done every day.

We know balance is key for health and we strive to live in balance.

We never sacrifice one aspect of health for another.

We make it easy with a smart, science-based strategy.

We enjoy our food and understand the importance of quality nutrition.

We value our strength.

We love ourselves as we are right now and appreciate our amazing bodies.

We are driven. We are powerful. We are capable. We are strong.

We are the N.E.W. Motivation Coaching tribe.


What Do We Mean By Love Yourself Healthy?

Love Yourself Healthy is a mind-set focused on health improvement and building healthy habits in a balanced, non-restrictive way. Coach Alexia came to this approach when she saw the need for an alternative to how we have been going about getting healthy for decades. We have been convinced that we need to “hate ourselves healthy.” With food, this means that we have been eating foods we don’t like, following restrictive meal plans that don’t work for us and that leave us hungry and malnourished, denying ourselves food that we love and then obsessing about them until we give in and go overboard and feel guilt and shame. With exercise this means that we have been doing exercise we don’t enjoy for much longer than we care to do it while telling ourselves to just suck it up buttercup because this is what it takes to reach our goals. We hate our bodies and we hate ourselves and so we pay penance by way of food and exercise so that maybe – if we deny, deprive, and suffer through the work – maybe one day we can love who are and how we look and feel.

This has got to stop.

Love Yourself Healthy focuses on challenging that internal dialogue you have with yourself, so you can start to see your unique and amazing value and begin to let go of having do to everything perfectly. At the same time, you start with a small-steps approach to food and exercise as a way to rebuild your confidence and show yourself that you can keep meaningful promises to yourself. This approach moves you towards better health and, yes, your desired weight in a loving and nurturing way. What is really amazing is that when you start to feed your body and couple that with movement you can actually turn up your metabolism, have more energy, and lose weight while eating more food! Win-Win!

Coach Alexia is passionate in her belief that women have got to change the negative way that we talk to ourselves and think about ourselves. We have to change what we see when we look in the mirror and begin to recognize our bodies our minds and ourselves as the strong, capable, amazing beings that we are. We embrace body confidence and believe that you are 100% deserving of loving yourself as you are right now.

When we start first with love and gratitude for ourselves then the actual steps that we take with food, exercise, sleep, and self-care become so much easier. We stop defining our success using external yardsticks – like a number on the scale or a size of clothing – and we instead define our success based on our personal integrity, in our creativity and flexibility to handle the curve-balls life keeps throwing at us, and our ability to set and reach realistic goals as we travel our unique path to better health and wellness. We start to see and appreciate the small wins that we have every day. This is what leads us towards being able to love ourselves into a healthier lifestyle.

Love Yourself Healthy is Coach Alexia and N.E.W. Motivation Coaching’s signature plan. It is the foundation upon which we build all of our programs, online plans, and one on one coaching. We are sick and tired women beating themselves up to reach unrealistic ideals and so we have designed our programs to lead women towards love and self-empowerment and on shutting down the inner critic. We focus on celebrating women for who they are and what they can do regardless of the size or shape of their bodies. You will find amazing things happen when begin to Love Yourself Health.

How We Do It

We break a lot of food rules and challenge the traditional advice. Our goal is for you to find peace within yourself about yourself – and improve your health and weight as you go. As Health & Nutrition Experts, wecombine the science of nutrition, exercise, and health management with coaching techniques to help you bring nutrition-rich, flavorful food to your table AND meet your health goals.

We promote a both non-diet and reverse-dieting approaches. We believe some people find their inner Health Rock-Star with a more relaxed and gentle approach to food and activity without rules, stress, or good food/bad food guilt. Other people do well with a more structured plan focused on feeding your body instead of starving it.

Our programs are designed to move you to better health by building your skills and knowledge, working with you to find the best approaches for your lifestyle and preferences, and discovering real-life, flexible, and long-term solutions that fit into the craziness of your unique life.

Finding peace with food, exercise, and your body is our goal for all of our clients. We embrace body diversity and self-confidence because health comes in many shapes and sizes and approaches to health are not one-size-fits-all. We coach in a safe, effective, and empowering way that fosters a good relationship with food, activity, and one’s body.

What We Offer

Love Yourself Healthy Online Group. This is our non-diet program for those who are tired of following diet and exercise plans and want a more relaxed and flexible approach to weight loss and health improvement. You get 3 months of weekly online group meetings via Zoom with lesson topics and support, a private Facebook group with an active coach for support and sharing during the week, a notebook of weekly lesson summaries and guidelines for deeper reflections of the weekly topic.

Get Going. Get Healthy. Get Strong (in development). This is our 3-tiered reverse dieting program that is a great fit for those who like a plan to follow. You must be ready to commit to a nutrition and exercise plan to be invited into this program You will be required to check in with your coach every single day. You get a nutrition plan tailored to your body’s needs and weight cycling history as well as an exercise plan. The program is based on building your skills and abilities so that you can make your own plan – for life – to fuel your body and reach your weight and strength goals.

Individual and Small Group Personal Training. This is for those who want to focus on activity for cardiovascular, strength, and endurance improvement to meet their goals for weight loss, weight maintenance, or training for specific events. You get an initial one-on-one assessment with your coach. Program sessions are then designed for you (or your group) based on your (or your group’s) specific goals and abilities. These programs are in-person, no online option is currently available.

Workshops and classes by request only – or check our upcoming events calendar.

Poke around our site to learn more about us and see what our clients have to say!

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